carrots

Farmer's Market

Carrots, 5 Ways

By Alexandra Fleischman | June 26, 2013

carrots, farmers market, white carrots

At the farmers market today, I looked up, and bam! White carrots, right where they hadn’t been last week.

Fresh, young carrots have always been a favorite of mine–compared to pre-cut baby carrots and the older, woodier orange carrots available in the grocery store, white carrots are sweet and tender. And, of course, you can find them in other colors, which means beautiful, purple-, orange-, and white-filled Instagrams are on their way.

So there you go. Buy them. Then check out these 5 ways to use them: Read More

News

Are Baby Carrots The New Junk Food?

By mahir | July 13, 2011

baby carrots


We all know that familiar routine: grab a shiny bag with appealing advertising, easily pop it open, relish the snack inside with a satisfying crunch and repeat. Now imagine that snack as tasty and healthy baby carrots instead of those processed potato chips and cheese doodles we are all familiar with. This idea was exactly what Jeff Dunn, of Bolthouse Farms, and Omid Farhang, of Crispin Porter + Bogusky advertising agency, had in mind while trying to devise a strategy to make baby carrots cool again. In his entertaining and interesting article, “How Carrots Became The New Junk Food,” for Fast Company, Douglas McGray details the long, but comical process of for baby carrots’ new ad campaign, “Eat ‘Em Like Junk Food”.  Read More

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