By:Â Michele Wolfson
There have been food-borne illnesses this year that have killed over two-dozen people and have made about double that amount extremely ill. Many more may have been afflicted if it weren’t for food safety officials finding value in shopper loyalty cards. These officials are faced with food-borne illness outbreaks across communities and states that seem to have no obvious links- until now.
Food purchases can be traced through loyalty cards and provide an accurate record of everything shoppers bought at the store going back for years. Read More